Announcing Cash Discounting – a program that delivers significant savings and an alternative to traditional payment processing.

DuoPricing Cash Discount

Keep More Money in Your Business

Coastal Merchant Services Cash Discounting Program is a legally patented program that helps you virtually eliminate your monthly and annual card processing costs – If your customers pay in cash, they do not pay a convenience fee…

Realize Significant Savings Each Day:


Save thousands on your monthly and annual processing costs.


Our program is legally vetted in all 50 states for your peace of mind.


Fast and simple to set up with durable, plug-and-play equipment.


No more interchange markups.  You pay the same flat fee each month.

Our Cash Discounting program delivers cost savings while offering full transparency to your customers:


Reduce your payment processing fees by offering a cash discount.


No complicated set up – all of our equipment is plug-and-play, so you can start processing quickly!


Accept sophisticated forms of payment, including EMV Chip Cards and mobile wallets, such as ApplePay.


Any service fee will appear on your customers’ receipts for full transparency.


You always have a choice of cash discounting or traditional payment processing.


CardReads will provide free signage for full disclosure to your customers.

Learn More About How Our Cash Discounting Program Can Benefit Your Business: Cash Discounting FAQs

What is a Cash Discount?

A cash discount rewards customers for paying in cash. Your customers always have a choice as we will provide free signage.

Is Cash Discounting legal?

Yes, in all 50 states. Cash discount programs do not discriminate one card over another and reward customers for paying with cash. Cash discount programs have been available for years to higher education, municipals, gas stations and utility providers, so it is not a new concept. Our program has been legally vetted in all 50 states and complies with all Card Brand rules.

Is it a surcharge?

No. Surcharges are subject to the laws of each state and must work in accordance with each brands’ operating rules. Cash Discounting is an attractive option because it is legal in all states, it is fast and easy to set up, your customers have a choice, and there’s no complicated vetting/approval process with the Card Brands.

What equipment is required?

A Dejavoo payment terminal with the cash discounting software. No PIN Pad is required, though you can opt to purchase one. Please ask your rep for details.

What payment types can I accept?

Credit, signature debit, EMV, and mobile wallets, such as Apple Pay. Note: Cash discounting cannot be applied to EBT.

Is it PCI Compliant?

Yes, this program is fully PCI Compliant and complies with all card brand rules.

How do I inform my customers?

By law, all merchants must notify their customers by posting clear signage. We make it easy for you, since we will provide you with free point-of-purchase and window signage.

How much can I save?

Savings will vary, depending on how you are currently priced. However, most merchants can expect to save between 80 – 90% on their annual card processing fees.

I am a current CardReads and I want Cash Discounting. How do I apply?

Contact your CardReads rep or our customer service team at (251)-923-3863, option 5 and we’ll switch you over!

I am not a CardReads, but would like to learn more. Who do I contact?

We’d love to hear from you! Call our friendly Customer care team at (251)-923-3863, option 5 today.

Ready To Start A Conversation?

Make a call on (251)-255-2454, or just tap the button to send us a message.We are always here to assist you and simplify your payment processing by saving your precious time and money.

Free terminal placement

    Using the latest payment technology makes your transactions quicker, easier and more secure!

    Give us a call at (251)-255-2454, or fill out the form below and a payments expert will be in contact with you to get you ready to start accepting EMV payments.

    Plus, you'll discover how to take advantage of our Terminal Placement Program, and how to get your hands on a brand new Apple Pay and EMV ready terminal or Mobile-Stripe reader for next to nothing!